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Summertime and the livin’ is easy… at least according to the 25,000+ recordings that have been made of this classic George Gershwin number which he wrote in 1936. However skip forward a tad over 80 years and one wonders if the livin’ is so easy as it once was. Back then, for example, there was […]
Social media loves the sort of meme that shows a group of photos with accompanying captions stating; ‘What society thinks I do’, ‘What my friends think I do’ etc, ending with a self deprecating ‘What I really do.’ The Government got served with one last week, courtesy of TV hard man Danny Dyer. For any […]
Have you come down with World Cup fever yet? It is an affliction that tends to afflict the non-football crowd just as much as the football crowd every four years. Inevitably there can only be one World Cup winner and from 32 nations competing, 31 will be feeling the pain at some point in the […]
We have just launched a new workshop, Pitching to Win, looking at how to work together as a dynamic team, engage and inspire your potential client and leave them wanting to work with you. Pitching to a client is not an exercise in saying how great you are. You need to create dialogue, demonstrate an actual experience […]
It’s all about video! That’s the word on the street – or at least a line we often hear from those signing up to our media training course who seek to launch a business vlog. They are correct of course. Social media thrives on video and this month the Godfather of it all turns 13. […]
Professional Marketing for PM Forum members magazine has just published an article by Luan de Burgh entitled ‘Have we forgotten how to listen?’ Please see here to read the article.